Hallmark University — ROI, Cost & Payback
Hallmark University charges a net price of $12,513/yr after aid — a 4-year total of $50,052. Median earnings ten years after entry are $40,183, below the $48,360 high-school baseline, so on this institution-wide metric the degree does not clear its cost. Program choice is what changes that. (Scorecard, 2026 · our math.)
On institution-wide earnings, Hallmark University does not clear its cost — it ranks #116 of 213 Texas colleges we track by ROI. The specific program you pick moves this more than the school average.
| Measure | Value | Source |
|---|---|---|
| Net price (after aid) | $12,513/yr | Scorecard, 2026 |
| Total net cost (4 yrs) | $50,052 | our math |
| Median earnings, 10 yrs after entry | $40,183 | Scorecard, 2026 |
| Earnings premium over HS baseline | -$8,177/yr | our math |
| Median debt (completers) | $25,438 | Scorecard, 2026 |
| Payback | does not clear | our math |
| 20-year net return | -$213,592 | our math |
College Scorecard (2026 release), institution-level · payback and returns are our math.
The arithmetic, on Hallmark University's own numbers. Net price $12,513 × 4 years = $50,052 total. Median earnings $40,183 fall $8,177 short of the $48,360 high-school baseline, so the premium this formula divides by is not positive and no break-even year exists on institution-wide pay. A programme here earning $58,360 would clear the $50,052 bill in about 5.0 years — the gap, not the price, is what blocks payback. Full method.
How much debt do Hallmark University students graduate with?
A median $25,438 in federal loans among completers, or 63% of the $40,183 its graduates earn ten years out — our math. The figure excludes private loans and students who left before finishing.
What share of Hallmark University students graduate?
66% finish their degree — 34% leave carrying the cost without the credential. Spread the $50,052 bill across that completion rate and the cohort pays $75,836 per graduate produced — our math, and the figure a payback number never shows.
Is Hallmark University expensive compared with other Texas colleges?
Its $12,513 net price runs $6,846 below the $19,359 median across the 213 Texas colleges we profile, and $27,384 less across the full degree.